Category Management Services

Customer-oriented product placement and selection is becoming more and more important in securing your position as a pharmacy for the end customer. However, these plans must also take individual pharmacies’ circumstances into account. The APO Space service provides the first high-quality option for designing your own product presentation.

How you benefit: The APO Space service allows pharmacies to manage their own product selection and create high-quality displays in the pharmacy in keeping with market demand (Category Management). It permits by using underlying market data and the individual shelving situation, to design individualized planograms based on unbiased planning data tailored specifically to the requirements of the market and the individual pharmacy. This results in a higher quality customer pitch and simplified merchandise display processes.

For more information, please contact: daten@insight-health.de