Our OTC services lead directly to customer-specific solutions for marketing-relevant questions. The success of marketing campaigns is just as quantifiable as the comparison of certain products with each other. Our extremely fast delivery of data helps our customers to identify and respond to developments in individual markets as early as possible.
We observe the overall market for our customers and offer support in product positioning and opening up new market potential. Since the individual factors of the OTC market, from pharmacy cooperations to self-medication are constantly changing, we are also constantly developing our services further. Our customers should always have the market in front of them transparently.