Pharmacy Cube: Pharmacy Profiles for Targeted Pharmacy Sales

The Pharmacy Cube is an online tool developed by Insight Health that provides detailed pharmacy profiles and comprehensive environment analyses for every pharmacy in Germany. By leveraging current structural data, key pharmacy metrics, and pharmacy characteristics, the Pharmacy Cube delivers precisely tailored insights into the pharmacy landscape. This enables you to conduct targeted analysis for sales, sales controlling, telesales, and marketing activities within the pharmacy market.

The pharmacy profiles and environmental analyses available in Pharmacy Cube deliver valuable insights for highly targeted engagement in pharmacy sales. In addition to tailored segmentation and precise pharmacy selection, Pharmacy Cube offers in-depth territory analyses, comprehensive classification of all community pharmacies, as well as Rx, OTC, and sales performance analyses.

By seamlessly aggregating data, Pharmacy Cube provides a broad range of opportunities to maximize market potential and enable effective management within pharmacy sales. Multidimensional classification — at the regional, pharmacy-specific, and sociodemographic levels — unlocks actionable insights into pharmacy profiles, customer social structures, customer reviews, and the geographic context of each pharmacy.

Pharmacy Cube empowers your sales teams with:

• Accurate identification of pharmacies to visit and those not relevant for in-person visits
• Clear scheduling of field visit rotations based on force points
• Optimized route planning for sales representatives
• Instant access to all pharmacies
• Comprehensive functionalities for clients utilizing in- and outbound telesales
• Direct detection of cross-selling opportunities
• Effortless planning of marketing campaigns for non-visited pharmacies

Pharmacy Cube CI for medical supplies and medical devices also provides transparency regarding Care Information potential at the CIC level within pharmacies, as well as territory analyses of medical supply retailers in your sales regions. In addition, pharmacy selection can be refined by market and specialty physician group restrictions, as well as proximity to physicians and medical supply retailers.

Our team is happy to advise you on all technical details and possible use cases for Pharmacy Cube. We look forward to hearing from you!

The Pharmacy Cube is designed as a multidimensional tool tailored for pharmacy sales. Its pharmacy profiles are built on a comprehensive database that incorporates pharmacy-specific attributes as well as local and sociodemographic factors. Depending on your focus, you can integrate Rx and OTC data, along with information on medical supplies and medical devices. Additionally, panel data, sales volume classes, customer reviews, or references from medical supply retailers can be included.

You also have the option to integrate your own data sets, such as direct business figures or pharmacy classification.