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Hospital Insights:
Data and Analytics for the Hospital Market
Gain a unique view of the hospital market with data and analyses on inpatient treatment patterns in German hospitals. With our Hospital Insights, you benefit from comprehensive access to high-quality, relevant data solutions for inpatient care.
- Realistic insights into inpatient treatment patterns based on structural data and 37 million anonymized patient cases from approximately 500 hospitals in Germany (as of June 2026), representing approximately 27% market coverage.
- Data and in-depth analyses that deliver critical insights, especially in light of the hospital reform and the changes in inpatient care
Analyses of the Hospital Market
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Identifying Hospital Potential
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Monitoring the Healthcare Landscape
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Real-World Insights
Further Solutions for the Hospital Market
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Quality Reports of German Hospitals
First comprehensive insights into the inpatient market landscape
How is the hospital reform impacting the pharmaceutical market?
Your field force may be visiting clinics today that could have zero cases tomorrow. Learn which facilities will remain truly relevant after the reform!
The introduction of service groups and minimum standby capacities means not all hospitals currently involved in care delivery will continue to be so in the future.
Connect with our expert, Jennifer Herzing, for a personal, no-obligation consultation to discover which hospitals will still be care-relevant after the reform—and where your field force needs to act to secure a competitive advantage.
Jennifer Herzing, Manager Hospital Insights & Portfolio Management, supports pharmaceutical companies with data on inpatient care and has already advised more than 60 companies in this area.
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Hospital Krankenhaus
Our Cooperation in the Hospital Market
Manuel Heurich, CEO BinDoc GmbH
With a view to the hospital reform, market participants can unlock decisive competitive advantages. The legislation marks the starting point for major changes that will impact hospitals — and thus all stakeholders in inpatient care — from 2026 onward. Our cooperation enables stakeholders to make decisions that safeguard care provision in the long term, as forecasts suggest that around one million cases will shift from the inpatient sector to hybrid or outpatient structures. Those who fail to act now risk losing valuable market share.
In light of the effects of the hospital reform, our data-driven solutions are becoming significantly more relevant. By leveraging anonymized patient data, medicine shortages and the need for new therapies can be identified at an early stage. At the same time, we enable our clients to precisely identify suitable hospitals and regions for product launches and sales campaigns throughout the transformation process.
Maximilian Schmid, COO BinDoc GmbH
A database of anonymized real-world patient data of this scale makes it possible to map clinical pathways in hospitals based on real-world conditions and to evaluate them robustly—opening up new dimensions of analysis. Together, we create a central foundation for value-based healthcare approaches and for strategic questions from pharmaceutical companies that go beyond classic market and sales analyses.
Christian Bensing, Mitglied der Geschäftsführung und verantwortlich für Marketing und Vertrieb bei Insight Health
The complementary profiles of BinDoc and Insight Health create unique synergies and exclusive solutions for our clients. Many clients have already asked us to apply our expertise to the hospital market as well. We are now responding to this demand as a company and will continuously expand our portfolio of services in the inpatient sector.
Our cooperation partner BinDoc specializes in the analysis of hospitals. The advantages of our partnership:
- Through its close collaboration with hospitals, BinDoc is particularly close to inpatient treatment patterns
- We share a common understanding that reliable and secure data are essential to improving patient care and advancing the German healthcare system
FAQ
How can Hospital Insights forecast the impact of hospital reform on patient volumes and medication demand?
Our Care Analysis is an analytics tool that models the impact of the hospital reform. In addition to mapping the current state of the care landscape, it can also forecast the future situation after applying the reform criteria – service group allocation and minimum capacity thresholds. This makes it clear which hospitals will continue to be part of the care infrastructure and how patient flows, and therefore medication demand, are likely to shift.
How do Hospital Insights help identify the most important hospitals to guide clinic and sales force strategies?
Hospital targeting is based on structured data from the quality reports of German hospitals. Using the reported case numbers, Insight Health determines where relevant diagnoses for the target group are made and where corresponding procedures are performed, and then builds potential clusters.
These clusters show the potential of each hospital and provide a solid basis for defining the pharmaceutical sales force strategy (customer visits, telesales, mailings, etc.).
How do Hospital Insights identify inpatient treatment pathways?
Using Real-World Medical Data, diagnoses, surgical procedures, medication, and length of stay can be mapped in a highly realistic way. To do this, Insight Health analyzes anonymized data from approximately 39 million inpatient cases, supplemented by additional data from German hospitals.
How do Hospital Insights simulate different hospital reform scenarios, such as patient flows when a hospital closes or changes its service portfolio?
The care structure analysis is based on current hospital data and takes into account the resolutions of the hospital reform (service groups and minimum standby capacities) in their respective valid versions. Using a scientifically validated gravity model, redistributions and potential patient flows can be simulated in line with the reform criteria.
How can Hospital Insights be integrated into dashboards and other reports to continuously monitor developments in the hospital market and manage actions based on data?
Through a dedicated online access point, customers can visualize our hospital market data in intuitive dashboards.