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Our portfolio gives you access to relevant data insights from across the pharmaceutical markets.

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Sales Force Management and Incentives

Discover how markets in your sales territories are evolving! Where do you see regional distinctions and untapped opportunities for your sales force? Our granular, region-specific data on prescriptions and pharmaceutical wholesale provides a reliable foundation for sales management and incentive programs — ensuring your results are independent of prescription migration.

Contact us today for a consultation and learn how to optimize your sales strategy in the healthcare market with actionable data insights!

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Extra: Regional Premium Prescription Data

Looking for in-depth insights into prescriptions to optimize your sales strategies? Our regional premium prescription data empowers you to conduct targeted sales conversations and develop action recommendations tailored to specific physician specialty groups.

There are two ways to enhance your data set:

  • Physician specialty group insights: The physician specialty group split reveals how statutory health insurance prescriptions are distributed among individual specialty groups, down to the product form level.
  • Aut idem and rebate contract information: Combining aut idem status with rebate contract data allows you to analyze the accessible market potential within each sales territory, and delivers adjusted market share insights — both nationally and regionally.

Database

Our data for sales management and incentive programs is comprehensive and can be tailored to your specific requirements. The foundation consists of SHI billing data from pharmacy billing centers, our complete survey of full-range pharmaceutical wholesalers, and our pharmacy panel of approximately 7,000 pharmacies. In addition, private health insurance shares can be extrapolated using advanced multidimensional statistical methods.

We collect data at the most granular cellular level, with over 3,000 cells available. These cells can be aggregated as needed to federal states, Association of Statutory Health Insurance Physicians (KV) regions, urban and rural districts, as well as customized sales force territories.